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Our Story

We Get It – Entering a new market is daunting. That's why we're here. We're a team of trade advisors with decades of combined experience navigating the complexities of market entry and trade. We've transformed that experience into a powerful Resource Center, offering you a wealth of data-driven insights, making the complex simple and the overwhelming manageable. 

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Think of us as your seasoned sherpa, guiding you through the uncharted territories of African markets. Our treasure trove includes in-depth market research, matchmaking expertise, and trade mission support. But it's not just about experience – we're data-obsessed. Our reports and analyses are meticulously crafted from the latest data and trends, giving you the actionable intelligence you need to make confident decisions.

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With over 15 years of partnering with companies from the US, South Africa, Europe, and India, we've honed our skills in understanding market nuances and uncovering lucrative opportunities. We believe in empowering businesses with knowledge, demystifying market entry, and making international growth accessible to all.

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Let's turn your African ambitions into reality. Explore our data-driven insights and let's start the conversation today!

What we can do for you

1

 Matchmaking

Think of us as your market entry matchmakers! We understand your business needs and use our network and knowledge to find the perfect partners, distributors, or agents in your target market. This saves you time and ensures you're building the right relationships for success. â€‹â€‹

2

Leads Generation

We're like your lead detectives! We dig into the market to find potential customers or clients that might be a good fit for your business. We'll sort them based on your criteria, giving you a head start on connecting with the most promising opportunities.

3

Research

We do the legwork so you can make smart decisions. We carefully analyze existing information about your target market – like industry reports, competitor data, and trends – to give you a clear picture of the landscape before you enter.

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